Now

{a roadsign that warns of SIGN} NOW that's what I call self-referential...

... unless you know [?] better.

{musical notes} NOW that's what I call music.

{an elk's head in profile} NOW that's what I call a feeble attempt at drawing an elk.

{an egg} NOW that's what I call an egg – or is it a drawing of an egg?

{the SIGN sign again} "I CAN'T BELIEVE it's a sign"!

"I can't believe it's a book –
that's why they locked me up!"